Blackfriars' Marketing

Friday, April 01, 2005

Think. Feel. Drive. Subaru's emotive messaging

Subaru has full page ads in all the major newspapers today announcing their new Think. Feel. Drive. marketing campaign. I have to say I like it because it creates an emotional connection to the brand in just three words. Advertising doesn't get much better than that. Now if they could just lose the rest of the ad copy.

You can download the Think. Feel. Drive. complete ad from the bottom of the site link listed above.