Blackfriars' Marketing

Wednesday, July 11, 2007

iPhone stocks bump up slightly midweek


[Click on the above image for a live current version]


My concern yesterday that iPhone sales might have been slowing appears to have been misplaced. Today, 89 Apple stores -- still a majority -- have iPhones in stock, but 37 of those stores with stocks today are different ones than they were yesterday. Said another way, each store seems to be having a regular cycle of selling out and getting resupplied.

We theorize that Apple is trying to spread its limited manufacturing capacity around the country in fairly equal measure. Our proof? After being out of stock of iPhones since the launch day almost two weeks ago, the two stores in Hawaii now have iPhones in stock.

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