Blackfriars' Marketing

Saturday, October 27, 2007

Apple officially confirms iPhone sales limits

As I noted yesterday, Apple confirmed today that it is limiting iPhone sales to two per customer and that cash sales will not be accepted. The AP article provides details:

The new policy started Thursday, said Apple spokeswoman Natalie Kerris. Before then, there was no cash restriction and the purchase limit was five per person.

"Customer response to the iPhone has been off the charts, and limiting iPhone sales to two per customer helps us ensure that there are enough iPhones for people who are shopping for themselves or buying a gift," Kerris said. "We're requiring a credit or debit card for payment to discourage unauthorized resellers."


Thanks to a Blackfriars reader for the scoop and to Apple for confirming that they were worried about iPhone stocks for the holidays as well as unlockers.




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