Apple Buzz Index up to 18,591, iPhone availability unchanged

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I'm combining the two daily reports I do as of today, figuring that they are both related and of interest to similar readers.

The iPhone Buzz Index rose about 1,000 stories today to 18,591 on Google News. The biggest buzz has been about the two conflicting iPhone nano reports from J.P.Morgan analysts, just proving that different people can interpret data differently. There's also been some rather good articles dispelling some iPhone myths lately. A MacWorld article cites Apple Marketing VP Greg Joswiak (Joz) about the iPhone's battery live, where he notes,

“After 400 complete cycles, the iPhone’s battery still has 80 percent of its charged capacity,” Joswiak said. “And by a complete charge cycle, I mean completely draining the battery, a full chemical cycle.” In other words, using a little battery and then putting your iPhone back in its dock doesn’t count as a charge cycle. If you use a quarter of your iPhone’s battery and then re-charge it, Joswiak said, that’s the equivalent of a quarter of a charge cycle.

“If you top it off, you’re not wasting a charge cycle,” Joswiak said.

That non-replaceable battery is looking more and more like a non-issue, especially since the fact it is soldered in makes the iPhone more reliable and rugged than a removable battery solution would be.

The other myth being dispelled rather nicely is that the iPhone's use of IMAP mail transfer is somehow less functional and secure than Microsoft's Exchange. ComputerWorld has a rather nice note that observes that the perceived Microsoft Exchange incompatibility has much more to do with Microsoft's proprietary ActiveSync protocol than anything else; it works just fine and quite securely with IETF standard IMAP. For a more colorful explanation of how much of a non-issue the whole IMAP versus ActiveSync brouhaha, this article provides the gory details of how many of the complaints about IMAP are just fear, uncertainty, and doubt, and how Microsoft would rather sell more Windows Mobile Exchange seats than iPhones.

In terms of iPhone availability today, the map is unchanged from yesterday, with 116 Apple Stores showing availability going into the weekend.


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On a final note, I'll be traveling Saturday through Monday, so the iPhones map and the Buzz Index won't be updated those days (or will be updated at very odd times) since I'll be in an area where there is little Internet connectivity. I'll post a note on the iPhones Map noting this.

Technorati Tags: ActiveSync, Apple, Battery life, Greg Joswiak, IMAP, iPhone, iPhone availability, iPhone Buzz Index, Microsoft Exchange