Blackfriars' Marketing

Thursday, May 26, 2005

Why flat panels?

Tags: , ,

A few people have wondered why Blackfriars, as a communications company, would write about HDTV and flat panel displays. Here are three reasons:

  1. They are cool. Flat panels are probably some of the coolest pieces of technology being built today. No other products have the visual pizazz and Wow! factor that a huge plasma display does.

  2. We're eclectic people. We like stretching and thinking about things a little removed from our mainstream business.

  3. They are broadband to your brain. The highest bandwidth path to your mind is through your eyes. Flat panel displays allows us to exploit that high bandwidth channel in more ways and in more places. High definition displays mean that we can use more of the power of your visual cortex without distracting you.


Blackfriars believes that flat panel displays will change our lives as much in this decade as the Internet did in the last. Just like the Internet, they will need to hit critical mass before the effect is noticed. But when we get there (probably about 2008 or so), watch out -- both content and the technology leaders will change forever. More about what happens then in future articles.