Podcasting in iTunes and why Yahoo is no threat

Tags: Apple, iPod, Marketing,

Also in today's WSJ, there's a great article about Steve Jobs adding the ability to listen to Podcasts, independently developed Internet radio shows, through iTunes. He also cast significant doubt on Yahoo's ability to erode iTunes dominance:

Mr. Jobs also cast doubt on Yahoo Inc.'s announcement of a $60-per-year music subscription plan, saying that price point was "substantially" below Yahoo's costs and would be raised. Mr. Jobs then claimed Apple employees had a betting pool on when Yahoo would raise the $5-a-month rate, with Mr. Jobs putting his money on five months.

One of the better moments was when Steve took a poll of the audience.

Mr. Jobs was mindful of the presence in the audience of his longtime rival, Microsoft Chairman Bill Gates. At one point, he polled the audience to see how many had iPods. Seeing quite a bit of upraised hands, he peered into the crowd and asked, "Bill, do you have your hand up?"