Blackfriars' Marketing

Friday, December 16, 2005

Apple more valuable than Microsoft in 2007?

Following up on last night's post about Apple versus HP, one hedge fund manager asserts that Apple's market cap could exceed Microsoft's in 2007. It took 2.5 years for Apple to grow from $6 billion to $60 billion in market cap. Microsoft's market cap is $286 billion. The numbers work. But while Apple's growth is impresssive, the stock market almost never goes in a straight line. Regardless, this sounds like a great topic for a future comparison piece like the one I did on Apple-HP.

The one thing that makes me feel like this prediction may be more accurate than we think is just Apple's marketing prowess. Name another tech company that has the same ability to convince consumers that they lust after their products. That kind of marketing is a huge differentiator and hard to acquire.

All that said, one of the rules I live by is that stock markets tend to over-react -- both to good and bad news. Apple was devalued as a company for a very long time. It is possible that it will be over-valued sometime in the next few years, maybe even in 2007. But all I can say is, call me when the P/E starts to exceed its annual earnings growth (currently in excess of 300%), and I'll sell.

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