iPods dominate Amazon.com's best-seller list

We predicted that Apple will sell 20 million iPods this holiday selling season before Black Friday. Well, preliminary results from the weekend on Amazon appear to bear out the interest in all things iPod. As of this moment, iPods occupy 5 of the top 10 best-selling electronics products of any kind on Amazon. If we look at either MP3 players or portable audio/video categories, iPods occupy 8 out of the top 10 spots. What's #1? The 2 Gigabyte iPod nano, which coincidentally, is the cheapest of the iPods with screens.

Oh, by the way, where's Zune? Actually, it is doing better than I would have expected. It's number 18 on the list. And all the music players above the Zune that aren't iPods are made by SanDisk. Interesting. I did see a Zune over the weekend at Staples, and I came away with the same impression nearly everyone else had: not a bad product, but it isn't differentiated or unique enough to change the market in the way it must to succeed. Of course, the scathing review in the Chicago Sun-Times over the weekend didn't help.

The Wall Street Journal featured a special section headlined, "Can Anyone Catch iTunes?" A better question might be, "Can anyone catch the iPod?"

Technorati Tags: Amazon, Apple, iPod, Marketing, Microsoft, Music, Wall Street Journal, WSJ.com, Zune