Blackfriars' Marketing

Wednesday, December 26, 2007

Apple passes $200 a share again

As of 1:43 pm today, I saw Apple's stock price pass $200 a share again (it had done so momentarily last week), and it is now up around $200.24 a share. While Apple is only 29 years old, the stock is now entering its third century -- at least in terms of dollars.

Conventional wisdom from technical analysts is there is typically a lot of resistance at century marks. Option strike prices that end in double zeros often have very large open positions as well. The fact that Apple has broken the $200 mark indicates some short-term strength for the company, since those barriers have now been broken.

Full disclosure: the author is long Apple Inc. at the time of writing.

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